Free self paced program

A self paced business incubator, built on real data.

See where the numbers point to real demand in your state, learn the basics of forming and running a business, and connect with financing when you are ready. No cost, no application, work through it at your own pace.

  1. 01

    Join the program

    One email, no cost, no application. Save your place so you can pick up where you left off.

  2. 02

    Opportunity signals

    See government data on where demand looks strong for a state and a set of industries.

  3. 03

    Idea to entity

    A plain language walk through validating an idea, forming an LLC, and setting up bookkeeping.

  4. 04

    Next step

    When you are ready, connect with Amaury about financing or growth support.

Join the program

This is not a live cohort. Work through it whenever you have time.

There is no admission decision and nothing to complete on a schedule. Joining just saves your place, so if you come back on a different device your progress is still here.

Opportunity signals

What the data says about your state.

Every signal below is computed from U.S. Census Bureau and USAspending.gov data, cited with its source and period. This is a starting point for research, not investment, legal, or tax advice.

Loading signals...

Idea to entity

The basics of forming and running a business.

This is general education, not legal, tax, or investment advice, and requirements vary by state. Confirm details with your state's filing office, the IRS, or a licensed professional before you rely on them.

  1. 01

    Validate the idea against the signals

    Compare what you want to build against the opportunity signals for your state. A gap in the data is a reason to look closer, not a guarantee, talk to real potential customers before you spend money.

  2. 02

    Choose a business structure

    A sole proprietorship is the default if you do it nothing, simplest to start but offers no separation between your personal and business liability. An LLC (limited liability company) separates your personal assets from business debts and is the most common choice for a new small business. A corporation adds more formality and is usually built for outside investors.

  3. 03

    Form your LLC

    Every state has its own filing process and fee, usually through the Secretary of State's office, along with naming a registered agent to receive legal mail. The U.S. Small Business Administration keeps a state by state guide with the right link for each state.

    SBA: Register your business
  4. 04

    Get an EIN from the IRS

    An Employer Identification Number is free directly from the IRS and takes a few minutes online. Never pay a third party site for something the IRS gives you for free.

    IRS: Apply for an EIN online
  5. 05

    Check the name

    Before you commit to a name, do a quick search to see if it conflicts with an existing trademark. This is a manual check, not legal clearance, a trademark attorney can give you a real opinion if the name matters to your brand.

    USPTO: Trademark Search
  6. 06

    Open a business bank account and start bookkeeping

    Keep business money separate from personal money from day one, it is the single most common bookkeeping mistake new owners make. Track every dollar in and out, and bring in a bookkeeper or accountant once the volume outgrows a spreadsheet.

    Wave: Free accounting software

Next step

When you are ready, bring the plan to Amaury.

Amaury Abreu is a business and commercial real estate loan broker, not a CDFI or a direct lender. He places loans through a network of lending partners and connects entrepreneurs to his team's website, marketing, and automation support. Referral partners earn a share of the broker fee on financing they refer.

  • No cost to use the incubator
  • No obligation to work with Amaury
  • Bring your own numbers, this is not financial advice